Social Media and Digital Marketing training

In an effort to improve upskilling at our organization, Aitenga Uganda held a training session about social media and digital marketing. Kevin Emma Mballawa, a software engineer and an experienced digital marketing professional trained in AI, facilitated the training.

During the training, Kevin explained the need to use social media platforms beyond just sharing photos and videos, emphasizing their use to build brands and tell stories. One of the key takeaways was leveraging the growing importance of Artificial Intelligence (AI) and how we can use it to improve communication in today’s fast-changing digital world. He also emphasized understanding the unique benefits of each social media platform and using this knowledge to tell stories that reach more people.
Aitenga staff are excited to use the different tools and knowledge acquired during the training to share our journey of empowering women and reaching underserved communities.